Thank you to all who participated in the label contest. We are still downloading the last proposals and from June 5, 2023 the jury will start to select the finalists.
With the 2014 vintage, Kellerei Kaltern-Caldaro launches a new tradition. Wine has many voices, of course, and one of them conveys the vintage, since each growing year is different, often with specific or exceptional characteristics unique to that individual vintage. The kunst.stück spotlight will focus on precisely these exceptional qualities, with these wines bottled in limited-edition.
Cantina Kaltern invites artists and graphic artists to design a custom label that will adorn these kunst.stück 2020 wine.
Our kunst.stück 2020 is a Lagrein Riserva. This characterful, indigenous red wine is deeply rooted in Alto Adige history and tradition, and has thus long been part of our identity. It makes high demands on the soil and, where the vineyard allows, its roots reach deep into the earth and exploit the full potential of the terroir.
Because of these reason the theme of the contest it is: "Deeply rooted"!
For the winning artist, the design and creation of an art label constitutes an opportunity for recognition and prestige, as well as an introduction to an extensive and heterogeneous public. The kunst.stück wine’s positioning on the ultra-premium level and its introduction at the wine world’s most prestigious events will guarantee important, long-term attention by the press. The possibility to exhibit at the Kellerei Kaltern-Caldaro winecenter will ensure further visibility, in particular on an international level, given that the winery’s retail outlet is the destination, year round, of visitors from all of Europe. Right from its start as a project of the feld72 group, the Winecenter has gained a reputation as a point of encounter between art and wine. It serves as a permanent home for works by Andrea and Josef Rainer Varesco, and every year welcomes artists of the calibre of Roland Moroder, Robert Bosisio, Ernst Mülle, and Josef Scherer. Finally, the winning artist will receive an award of 1000 euros.
This extraordinary wine will be officially presented in autumn 2023 as part of a special event.